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Program Director Courses
Chamberlain PD Testimonial FINAL

Running the mat is a FULL-TIME job! We know there is a great benefit to having a qualified Program Director who can drive your academy in areas of growth, retention, sales, and communication while you do what you love: teach martial arts.

We have developed the Program Director Certification Course to train a member of your team to thrive in this role. The course covers many topics, including:

Call Management, Price Redirect Training, Prospect Follow-up, Setting Appointments, First Day Experience, Introductory Class Breakdown, Goals of the Intro Session, Extension Conferences, Selling the Benefits of Martial Arts Training, The Extension Binder, Managing the Prospect Pipeline, Enrollment Process, Overcoming Objections, Payment Options, Statistics Overview, and more.

This course takes approximately 6 months to complete.

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